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I’ve always admired the willpower of my parents. Neither have college degrees, but both were willing to do whatever it took to set our family up for success. Their sacrifices taught me the value of grit and determination at an early age.

Brian Reilly

Co-Founder, General Partner

Brian brings a diverse professional background to bear on his work, with experience spanning the sports, fitness and healthcare sectors and across technologies (wearables, disposables, artificial intelligence, machine-learning) and business environments (VC-funded startups and investment firms).

Prior to founding Will Ventures, Brian served as Vice President at Blue Star Innovation Partners, where he was responsible for deal sourcing, due diligence and execution of growth equity investments. 

In addition to his investment expertise, Brian has deep sports technology experience, gained as a Founding Member and the Director of Product and Research at the Sports Innovation Lab, the premier sports technology research and advisory firm, and as a product manager at MC10, where he was responsible for the development and commercialization of next-generation sports, fitness and healthcare wearables and software systems for big data storage and machine-learning.

Brian earned a bachelor’s degree in economics from Harvard University and was a member of the college’s varsity football team. He is from East Windsor, New Jersey.

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